…Well it stands a better chance than the ‘respected’ banking industry!
They say that information is power, but how powerful is information that the masses can’t understand. In our info-centric, media ravaged, statistically hungry world, we are bombarded with facts about this, updates about that, and progress reports about the other.
If information is so powerful, why have we not the strength to fix this breaking world. Do our politicians not read that powerful stuff they commission? Do the media companies not see the muscle of their data as a force for change as well as selling more papers? Do the public not feel empowered by their new found knowledge?
Or, is it that we just don’t understand the numbers – or, more probably, see the relevance of this data to our daily lives?
Pedagogy of the confused
This is where good design can help us make sense of this ‘left brain’ world. Infographics talks to the right brain, the visual side, a side that helps us all simplify the message to one that we can ‘compute’, understand and act upon.
Buying local food is one of those issues we all need to understand in order to slim down on our carbon consumption. The idea is that locally produced food cuts down on all the distance the food travels and the carbon emitted in the process.
A complex message told well. Information design is the true pedagogy to power.
Design can change our world.